Notes Essays - New York, Vermont, United States,

Notes: Liberty or Death On March 23 rd 1775, Patrick Henry gave one of the most famous speeches in our country's history. He argued that the British troop were in Boston to take away the colonist' rights. The fall of Fort Ticonderoga It was the main supply post for the B ritish. The Green mountain boys served in the militia under Ethan Allen. On May 10 th , 1775, the Green Mountain boys crept past the forts light defenses. Allen woke the commander and demanded his surrender. Without any bloodshed, the Americans had captured British cannons and cut off British supplies from Canada. The battle of bunker hill In June some 1,2000 militia around Boston were sent across the bay to Charleston Whoever controlled the hills around Charleston would be able to fire cannons on Boston. By dawn a British ship in the harbor began to fire cannons at the worn out men... The colonist fought off two charges. But they ran out of ammunition, and a 3 rd charge forced them to retreat to nearby Bunker Hill. The British commander colonel Pitcairn leaped upon a wall of the fort to declare victory. Peter Salem, a former slave killed him with a single shot. Why it matters In the first battles between colonists and British troops, the colonial militias learned the skills they would need in the American Revolution. In the first continental congress the colonist gained experience in forming a government. By 1775 the final break had not come. Some colonist still hoped the British would repeal the intolerable act and restore peace. Colonial unity and a ready militia showed the beginnings of a new country.

Renaisance essays

Renaisance essays The Renaissance was a period of rebirth in the arts. Yet this does not suggest that the new techniques and styles came directly from this period but rather an integration of old methods and new. This resulted in realistic, vivid, and emotional portals in works of art. Such example is the engraving titled Adam and Eve by Albrecht Drer. It was created in c1504 during the Renaissance period. Throughout this period the ideas formed were expressed in music, the arts, and literature. Drer was a religious man like many of the Early Renaissance Artists. This engraving shows the event when Adam and Even ate from the fruit of the Tree of Knowledge. In the beginning many people were still illiterate and could not decipher the bible by themselves. So many portraits were made to become a visual bible. This black and white engraving depicts when Eve breaks off a branch from the Forbidden Tree, and Adam is outstretching his hand to accept the fruit. They are lying against the tree while the Four animals assembled around the tree. The animals are the cat, ox, rabbit, and elk. They represent the medieval idea of the four temperaments, which were the four bodily fluids that determined ones essence; their soul and destiny. Drer portrays Adam and Eve rather realistically which corresponds with the Renaissance idea of humanism. Renaissance artists decided to go back to the Greek and Roman methods of art but with a mixture of secular and religious theme. Adam and Eve are sculpted in the round, figure appears to be able to be viewed 360degrees across. Drer extensively used the concept of perspective, the representation of solid objects into the deception that they are actually three dimensional. An example in the engraving is how the trees and house farther away from the Tree ...

Summarize 2 chapters Essay Example | Topics and Well Written Essays - 250 words

Summarize 2 chapters - Essay Example The production capacity of a country or community is determined by the marginal propensity to consume out of the disposable income. However, the degree of economic growth and development is also influenced by other variables including fiscal and monetary policies, capital stock, and technological progress. The productive capacity is also affected by other economic and environmental factor and existence of adequate resource capacity. According to the Neoclassical economist (in their growth model), economic growth rate will significantly decline with the maturity of the economy as investment resources are mainly used in replacing the depleted sectors of the economy. As more resources/capital stock is injected into the economy and with a significant growth in technology, the economy would expand irrespective of the investment and savings multipliers (Michael, 2004). The production capacity of an economy is also boosted by the marginal propensity to save and invest. In summary, this chap ter focuses on the productivity of the economy and the possible factors or theories behind

Tamas by Bhisham Sahni and Like Water for Chocolate by Laura Esquivel Essay

Tamas by Bhisham Sahni and Like Water for Chocolate by Laura Esquivel - Nathu and Tita; Victims of Society - Essay Example rns itself with the story of the partition between India and Pakistan, which is that reprehensible chapter of Indian history, depicting the exodus of the terror – stricken Hindus who lived in the Muslim majority regions and whose screams drowned the jubilant shouts of Independence. One of the quotes in the novel goes like this, "If people knew each other, they would find it hard to hate." (Bhisham Sahni, Tamas) This realistic portrayal fetched the novelist, actor and playwright, Bhisham Sahni, the Sahitya Akademi Award for 1975. Laura Esquivel’s ‘Like Water for Chocolate’ is a true portrayal of the Mexican revolution as its background, when various political parties were squabbling for control of the nation and putting forth their separate ideas about the governing of the nation. ‘Like Water for Chocolate’ is a story that takes place in the late 19th century, narrates about the widowed Mama Elena who has three daughters Gertrudis, Rosaura and Tita. The story uses the Mexican revolution as a metaphor for change, where Elena represents the old power structure while in Tita we have the attitude of rebellion, seen in the new members of the governing parties in the current times. The story revolves around the theme of forbidden love on the ranch, where the youngest daughter Tita is forbidden to marry her true love Pedro because according to the law the mother had to be looked after by the youngest daughter which happened to be Tita. Tita’s mother was so heartless as she offers Rosaura to Pedro in marriage instead. Pedro loved Tita so much that he agrees to marry Rosaura only for the one reason of being close to his true love Tita. Tita was victimized by her own mother ever since her birth. This is aptly described by the author who states â€Å"Tita was literally washed into this world on a great tide of tears that spilled over the edge of the table and flooded across the kitchen floor†¦.† These lines show the pain, suffering, suppression and trauma that

Write an essay on Henrik Ibsen's A Doll's House in which you

Write an on Henrik Ibsen's A Doll's House in which you either support or oppose Nora Helmer's decision at the conclusion of the play to leave her family - Essay Example She is heroic and not selfish as most critics conclude. Critics of Nora Helmer’s decision to leave her family at the end of the play point out that she was too impulsive. An example in the play is Mrs. Linde who decides that she ought to take care of the man she loves for her to be contented with herself (Ibsen & Henrietta 6). Her character is a complete opposite of Nora’s character in terms of attitudes and emotions. The character of Mrs. Linde clearly shows that Nora’s decision to leave her family was not the only decision available to women in her situation. Other critics who have read the book like the Swedish playwright August Strindberg attack Nora’s decision to leave her family as unacceptable (Billington 1). This is because the marriage covenant was considered holy. He condemns Nora’s behavior and deems her as irresponsible and selfish since she decides to leave her children because they do not have to pay for the mistakes of their father. The times depicted in the play do not support Noraâ€⠄¢s behavior since no true woman would ever make such a choice at that time in history. Nora Helmer is not only a victim of male domination, but also a master of the domestic world. She is dedicated enough to take care of her sick husband, courageous enough to forge her father’s signature and confident enough to pay back all her debts no matter how tough the situation gets (Unwin & Ibsen 10). Nora Helmer cannot be blamed for her desire of the ‘wonderful thing’; the ideal union where both husband and wife regard each other as rational individuals aware of the society they live in and they can also fulfill their individual duties. Her ideation of what marriage ought to be bringings her to the awareness of the flaws in her own marriage. This awareness is what finally drives her to leave her husband as her husband’s firm decision not to compromise his integrity for the sake of love ignites her decision and she leaves, slamming the door. This is

Book Store With A Cafe Included Marketing Essay

Book Store With A Cafe Included Marketing Essay We have chosen a book store with a cafe included. We have chosen this as coffee shops and bookstores are popular in the city. We have also chosen Auckland Citys, Queen Street (main downtown) as our prime location. Since there are many surrounding businesses and universities, this seemed like the best location. Our target market for our product/ service will be ranging from the ages of 20 and over. We have these groups as our target audiences because 20 to 25 year olds are most likely to be university students. 25- 50 year olds is the working group that we have also targeted, this age group is most likely to gout for coffee while on breaks. Our older target market consists of ages 55 and onwards. This age group was chosen because many people have either left the workforce or retired. Retired citizens receive the gold plus card which gives them the privilege to travel free on public transport after 9 am. Many people in this age group tend to gather friends and go out. Market Analysis DISTRIBUTION CHANNEL SUPPLIERAs we will be running a combined product/ service company, our distribution channels for both would be different. For the bookstore our distribution channel would be: CONSUMER RETAILER This would be the most appropriate distribution channel as books will be bought directly from the supplier, which than will be sold on to the retailer (Village Poets Cafe) and then passed onto the consumers. A certain percentage of mark up will be added before sold on to the consumer. Our coffee house distribution will be different as this will require more than three channels. Products for the coffee house can either be bought directly from the producer or from the wholesaler who buys form the producer. Coffee houses will generally use both. So our distribution channel will consist of three channels. PRODUCER WHOLESALER OR RETAILER CONSUMER RETAILER CONSUMER ENVIRONMENTAL ANALYSIS Demographic- our demographic ranges from age 20 to 55 plus. Our demographic market is so wide because of the combination of the bookstore and coffee store. The 20 25 age groups are mainly focused for the book store. This is because of the surrounding tertiary institution. As this is a book store and a coffee store, students that visit coffee shops usually like to sit and have a read. With both stores combined, students coming to buy can also be encouraged to buy a book or stationery. This way income will be generated from both the stores. Other age group of this organisation is mainly focused on the coffee house. This is the best place as people can just read and relax. Technology- technologies have huge impacts in businesses. As many new technologies have been developed, many jobs that needed human labour were replaced by machines. It is the sasme for books, as many application have been developed that makes it possible for readers to download and read books e.g. eReader and Kindle. This means that less people are buying fewer books. This also means that book stores are not generating as much income as they did. This is an abstacle for our book store as we will have to think of ways to attract customers to come into our store. Technology can be our biggest factor. Politics- the only political factor that will affect the coffee store are the health and safety and food safety measure. We will have to be able to get food safety certificates in order to run the coffee house effectively. We will also need to have effective pest control measures in place. If we fail to comply, the local council can penalise and this will affect the businesses reputation in the community. Natural Forces- for the coffee shop, the coffee beans would be imported from elsewhere. If not from another country than it would definitely be bought from a wholesaler who may import beans from another country. E.g. Ethiopian Sidamo Fair Trade Coffee beans from www.globalcoffee.co.nz. If there was a flood or drought in Ethiopia, than this may mean that the beans will be unavailable for some time and we may need to find alternatives. Other natural forces that can affect the business are earthquakes. As these are becoming common in New Zealand, we have to ensure that the premises are insured. Earthquakes could cause a lot of damage and may result in the premises being shut down for some time. Income will be lost for that time being. COMPETITIVE ANALYSIS Our main product of the store will be coffee and books. But as we are perceiving coffee as our main source of income, we will have to do lots of campaigning. We will lots of competitors at the location we are based on. Since we are located on queens street, our main competitors for coffee will be Starbucks/ McDonald McCafe, and for books will be Whitcoulls. We will compare prices for coffee. Prices of books will also be compared with the likes of Whitcoulls. Channel Market Comments Internet Amazon.com (Books) Ficton/Books/Magazines Lee Child story boo. k- A Jack Reacher Novel for 18.48 and Where We Belong for 16.78 Amazon offers an easy pathway for book lovers to buy books online. These are easily dispatched. Village Poets Cafe will have to have promotions that would want to make the customers come to the shop and get the books. Local Market- e.g. Whitcoulls Whitcoulls are really successful in New Zealand. They usually have cheap offers on books e.g. container sale. To maintain steady sales we will have to campaign on books with complimentary coffee perhaps or buy 2 books and get a coffee free. Local Market Starbucks and McDonalds (McCafe) Starbucks will be our main competitor. McCafe will also be competitive as they are more convenient for people and usually offer promotions such as Free Muffins. Established brands that take over will be a great way to test quality of coffee. MARKET MEASTUREMENTS Customer Perceptions No formal measurement of customer perceptions has been undertaken as yet. We are meaning to measure the perceptions through the advertisings. However, it is expected that customer response may be positive because of the convenience. Market Share Market share is not yet considered at this stage. Other Considerations Observation and feedback will be used as tools to measure the market against the competitors. For e.g. foot traffic and sales can be measured against competitors. Feedback from customers and determining the right price for the products/ services can be used to set up pages on social networks e.g. Facebook and also News paper advertisements. PROFITABILITY AND PRODUCTIVITY ANALYSIS In the current phase of the business, we are wanting to breakeven in the first few months. The profit margins will be very narrow. There will be lots of over heads to consider e.g. equipment purchase, employees, training, packaging, utensils, resources, rent, and electricity. Product 1 Large Coffee Product 2 Pastries Product 3 Books Retail Price 4.60 3.00 29.99 Expenses Coffee Beans 0.45 Paper cups 0.15 Freight Inwards 0.45 0.20 5.00 Electricity 0.70 0.50 1.50 Ingredients 0.60 0.70 Total Expenses per product 2.35 1.20 16.50 Gross Profit per product 2.25 1.80 13.40 Total gross profit altogether is 17.45. A projected sale for one week is $2000. 180 cups of coffee x 4.60 = $828 400 pieces of pastries x 3.00= $1200 100 books x 29.99 = $29999 which equals to $5027. Product 1 Product 2 Product 3 Gross Profit 2.25 1.80 13.40 Market Sales 180 400 100 Total Sales $405 $720 $1340 PC 1.2 a.) Cultural Factors -Peoples views of nature/technology as technology is expanding it is coming up with ideas that makes things available on fingertips e.g. Kindle book reader. This in many ways lessens the environmental factors. Peoples views of the organisation- we will have to demonstrate that we as an organisation are trust worthy. We will have to adopt and ask for opinions and suggestions to accurately monitor and measure sustainability and customer perceptions. b.) Ethical Factors We will be using Fair Trade coffee beans as well as coffee cups that are recyclable. We may also encourage customers to buy coffee cups that are reusable. Reusable coffee cups can be made available in store if we market it the right way and make its benefits bold. Recycling signs need to be emphasized on the cups. Not recycling effectively can become an issue overtime, there fore best practices will be put in place from the start. PC 1.1 SWOT ANALYSIS Strengths (Internal) Access to technology and teams having to necessary knowledge Knowledge of local market and geography Ability to design the store ourselves Weakness (Internal) Very less knowledge about the finance of the business Have to rely on foot traffic at the this stage Having to use only New Zealand suppliers Opportunities (External) Lots of new ways to market our products and services e.g. Facebook pages Making of more contacts with the suppliers locally Threats Lots of competitors (McDonalds, Starbucks, Whitcoulls) Weather New competitors Recession Suppliers not having enough stock or running out of stock PART TWO: MARKETING OBJECTIVES To get effective marketing campaign for Village Poets Cafe. Some marketing objectives that we have decided on are radio advertisements, flyers and facebook page. These marketing campaigns have been chosen specifically because they are the most common ways of making direct contact with potential customers. Our measures of success will be taken when the store has opened. We will conduct a little survey or just ask customers how they heard about the store. To make the objective attainable, we will have in place a set budget fro spending on campaigns and use resources or opportunities that may have been previously looked upon. With the target market in place we will work towards on how much the marketing will cost. The goal is to create an effective marketing campaign before the store opens to get customer traffic whether it be foot traffic or by other means. To find out whether the main objective had been achieved or not, will only be known when store has commenced business. Whether if the marketing campaign has been achieved or not will be known when the store opens but a time frame that we have given for marketing the store is at least 3 weeks. PART THREE: OPERATIONAL PLAN PC 1.3 Activities, Responsibilities, Timeliness and Resources Activities Responsibilities Timeliness Resources Flyers To create attractive flyers with promotions that would be eye catching and perhaps a glimpse of the store. Flyer to be colourful and should be catchy Zabeen/ Shaista To be produced before the store opens and be distributed prior to opening (one week) Laptop, Google, Promotional materials, Paper, Ink. Radio sales To establish radio stations that would be relevant to our audiences. Responsible for running adverts and scripting them. Need to sort out the suitable times e.g. mornings Amandip Two weeks before opening and two weeks after opening Market/ geographic research Target audiences Materials e.g. information for advertising Facebook To establish a Village Poets Cafe page on facebook. Also in charge for ongoing maintenance of the page and updating with photos and posts. Krishneel Page to be established and up and running by the opening of the shop. Ongoing Laptop and digital camera. COMMUNICATION PLAN As a medium based organisation, we have a communication plan that shapes our organisation. The communication plan is for our internal and external shareholders. Our values shape our communication plan. Our values are: Honesty our motives should be honest. Our customers and staff will be treated with honestly and work must be done with honesty. Respect be respectful towards customers and staff. By doing things with respect, business ethics will become stronger. Stakeholder Materiality To engage with the stakeholders, we as an organisation need to understand what resources are important for them. For most stakeholders, money is the biggest factor and rely on that as it is their livelihood as well as ours. Some of our stakeholders are: Customers- customers should receive value for their money. In return we provide them with coffee that is rich and offers value for money. E.g. large cappuccinos for $3.60. We would also stress on customers bringing in their own cups as a plan for promoting good environmental practices. Suppliers- need to be paid on time. This helps to create a relationship that can be mutual later on. Applying with the legislative rules and components and paying rent on time. Use the infrastructure and the facilities available on site regularly. Community- making sure that we also promote on environmental factors and recycle and throw away garbage appropriately and keep the business clean and tidy at all times. CONTINGENCIES AND OPTIONS FOR IMPLEMENTATION Some risks that Village Poet Cafe may face are poor weather, conflict with suppliers, staff shortages. Risk Probability Impact Rating Contingency Poor weather 1 2 2 Business maybe very slow on some rainy days, on rare cases. Can have rainy day promotions e.g. buy a book and get a cup of coffee free. Conflict with suppliers (Books and other wise) 1 3 3 Can be disruptive if bills are not paid on time. Ensure to pay bills on time and build trust over time. Staff shortages 1 2 2 Have enough staff to cover all shifts. Also employ students on part time / casual basis who are trustworthy. PROVISIONS FOR DATA ACQUSITION Since we are using flyers, radio and facebook as our intended ways of advertising, the best way to keep data acquisitions is to record daily sales. Also get the customers to give feedback on a form which could state them to tell us where they heard about Village Poets Cafe. Complaints and compliments can also be used to record feedback. MARKET POSITIONING Village Poets Cafe is a cafe with a bookstore which is not common in the New Zealand market. Village Poets Cafe wants to provide the best service to its customers in terms of providing the best coffee and a place for the customers to relax and unwind. Competitors such as starbucks, McDonalds, Whitcoulls are well known brands around the globe, but they dont provide the benefits of buying a book and taking time out to buy coffee as well and relax at the same time. Village Poets Cafe are to make sure and emphasise on this benefit of the store. We are to also emphasise on the Fair Trade Coffee beans that are to be used and recyclable coffee cups. MARKET MIX At Village Poets Cafe we will focus on the 4Ps Product- our focus is on coffee and books under one roof. Our focus is on why customers should come to us. It provides them with the benefit of being able to buy a book or magazine and relaxing afterwards with coffee. The advantage for our customers will be that they will also be able to sit and read there. People will come in for either on of the products. It is likely that at least coffee maybe purchased. Pricing- our price for a standard coffee is 4.60 which allows us to make a profit of $2.25. this price us reasonable when compared with our competitors. Prices off books will differ and maybe the same prices in some cases. Using schemes such as loyalty cards can be handy as it can be another way of promoting our store. Promotion- our products/ services are marketed using flyers, radio and facebook pages. Since we are a new business starting up, we will be working on attracting customers locally first. We will also be running promotions on buying 5 cups of coffee and get the 6th free. Also be running loyalty card schemes where a customer can get 10% after their 3rd purchase on the books. Market bonds can be made stronger when really interacting with customers and delivering with what they want. Place- as we are located on Queen Street, we wont be focusing on reaching out to new markets. We will be focusing on getting established in the current market. By 2013, we may look at expanding out of Queen Street. QUALITY CONTROLS Quality coffee will be an integral part for Village Poets cafe. We are ensuring that our coffee will be of Fair Trade and of top quality. We want to give customers, value for their money. Quality controls will be our focus and regular customer feedbacks will help us keep on track. EVALUATION PROCESSES AND CRITERIA Evaluation processes and criteria are embedded in the objectives. STEP 7 (PC3.2) Other marketing activity and potential synergies Internal synergies With Village Poets Cafe, inter synergies are very limited. External synergies We would need to engage with partners e.g. Fair Trade dealers to create a more environmental environment.

Guilt in Shakespeares Macbeth :: GCSE English Literature Coursework

Guilt in Macbeth      Ã‚  Ã‚  Ã‚   There is a large burden of guilt carried by Lady Macbeth and Macbeth in Shakespeare's tragedy Macbeth. Let's look at this situation closely in the following essay.    Fanny Kemble in "Lady Macbeth" asserts that Lady Macbeth was unconscious of her guilt, which nevertheless killed her:    Lady Macbeth, even in her sleep, has no qualms of conscience; her remorse takes none of the tenderer forms akin to repentance, nor the weaker ones allied to fear, from the pursuit of which the tortured soul, seeking where to hide itself, not seldom escapes into the boundless wilderness of madness. A very able article, published some years ago in the National Review, on the character of Lady Macbeth, insists much upon an opinion that she died of remorse, as some palliation of her crimes, and mitigation of our detestation of them. That she died of wickedness would be, I think, a juster verdict. Remorse is consciousness of guilt . . . and that I think Lady Macbeth never had; though the unrecognized pressure of her great guilt killed her. (116-17)    In "Memoranda: Remarks on the Character of Lady Macbeth," Sarah Siddons mentions the guilt and ambition of Lady Macbeth and their effect:    [Re "I have given suck" (1.7.54ff.)] Even here, horrific as she is, she shews herself made by ambition, but not by nature, a perfectly savage creature. The very use of such a tender allusion in the midst of her dreadful language, persuades one unequivocally that she has really felt the maternal yearnings of a mother towards her babe, and that she considered this action the most enormous that ever required the strength of human nerves for its perpetration. Her language to Macbeth is the most potently eloquent that guilt could use.   (56)    Clark and Wright in their Introduction to The Complete Works of William Shakespeare explain how guilt impacts Lady Macbeth:    Lady Macbeth is of a finer and more delicate nature. Having fixed her eye upon the end - the attainment for her husband of Duncan's crown - she accepts the inevitable means; she nerves herself for the terrible night's work by artificial stimulants; yet she cannot strike the sleeping king who resembles her father. Having sustained her weaker husband, her own strength gives way; and in sleep, when her will cannot control her thoughts, she is piteously afflicted by the memory of one stain of blood upon her little hand.